16 of the Best Chatbots in Singapore in 2020

Take a cue from the best chatbots in Singapore that are great at engaging leads and providing support to new and existing customers.

This article has been updated for 2020.

Did you know that, by the year 2022, chatbots are likely to result in cost savings of $8 billion per year? If you’d like to reap such incredible benefits, then you might consider taking a cue from these 16 chatbots in Singapore that provide exceptional user experiences. 

Chatbots are probably one of the hottest buzzwords doing the rounds these days. These automated programs can reside on your webpages, apps, Facebook Messenger, WhatsApp, WeChat, Slack etc. and help your customers and prospects find the answers to the questions they’re looking for in an instant. 


In addition to email campaigns, chatbots are great at engaging your leads and providing support to new and existing customers. So, without further ado, let’s take a look at 16 of the best chatbots in Singapore. 

1. DBS digibot

The DBS digibot is a very useful chatbot that helps you find information about the bank’s services and products or get help with your cards or account. To begin, you can choose from a list of options that it displays or even enter your own query. 

The best thing about this chatbot is that it understands natural language queries and responds appropriately to the question. For example, if you enter a query about how to create a new account, it’ll provide you with the option to view various types of accounts or speak with a human agent to get more information. It also provides a list of related questions that you can ask along with thumbs up and thumbs down emojis for users to provide feedback about this experience. 


2. AskJamie

AskJamie is the Singapore government’s very own virtual assistant chatbot that has been implemented across 70 different government agency websites such as the Central Provident Fund Board, the Ministry of Social and Family Development, and Smart Nation Singapore to engage citizens. 

The chatbot provides direct responses to citizens who are looking for information on various topics and uses Natural Language Processing (NLP) to understand these queries and provide appropriate responses. This provides greater convenience to citizens and makes government agencies more accessible to them.

In addition to listing some of the most popular questions, this chatbot also allows you to enter your own questions. When you do so, it automatically displays some of the topics that closely match your search query as shown below.

Apart from listing the answer to your question (which might include a relevant link to a page), it provides you the option to provide feedback about your chat experience and allows you to view related questions as well. 

2. Ask Shirley

Shirley is the virtual assistant of one of Asia’s leading communications group, Singtel, who can help to answer any queries you might have about their services. At the onset, it does a great job of setting expectations about its capabilities so as to help users in the best possible way. 

It then asks you to type one question at a time or choose an option from the menu displayed. The menu options are usually a collection of the most popular questions or topics that people are currently asking about.


The chatbot has been designed to handle natural language queries and it can apprehend what users are looking for. Based on your question, it displays some relevant information along with links to help you learn more. 

Once done, it also asks you if you’ve found what you were looking for or not. If you answer in the negative, it will request you to rephrase your question and try again. On the other hand, if you answer in the positive, it will thank you and request you to share your feedback about the experience so that it can improve further.

4. Kris

Kris is the chatbot that Singapore Airlines uses to answer customer queries related to flight bookings, flight status, lounge eligibility, check-in information, fare conditions, and baggage allowance. The chatbot does a great job of setting the expectations of users by letting them know that this is a beta bot and so, it might not be able to answer all questions just yet. It also tells you how you should interact with it - by picking topics from the list or by typing them.


Once you enter your topic of choice, it displays relevant information along with links to help you find the information you’re looking for. In addition, it also asks for your feedback on the experience so that it can improve further.

5. The Investor JLL

The Investor is a one-stop-shop for the latest news, research, investment opportunities, and thought leadership from the global real estate investment market. Their chatbot, built by the team here at Brew Interactive, helps commercial real estate investors get insights on the most relevant issues in the industry, uncover investment opportunities, and gather information about specific properties that they wish to buy, sell, or lease. 

The JLL chatbot allows users to choose their answers from a few options and then directs them to a relevant article or asks them if they’d like to receive information over email. In case the user asks a question that the chatbot can’t help with, it asks for their contact information so that someone from their team can later reach out and help them with it. 

6. Bus Uncle

This is a really fun chatbot that has the personality of an uncle and delivers public transportation directions and bus arrival timings in Singapore. It speaks Singlish and provides you with real-time information on buses including things like how crowded it is or if it’s a double-decker. 

It can also provide you with step-by-step directions to wherever you want to go along with transfers, duration, and pricing information. You can even ask Bus Uncle to share some jokes if you’re in the mood. 

One of the best features of this chatbot is that it allows for searching a location using the text you enter - the name of a building, street, town, bus stop code, or postal code. 


It will then ask you to choose the bus stop from which you’d like to board and then provide you with a list of bus numbers that’ll arrive there. 

Bus Uncle provides an experience that’s unlike any other chatbot because of its funny, witty, and sassy responses. You’ll love interacting with it while looking for the information you need. 

7. Marina Bay Sands

The Marina Bay Sands Facebook Messenger chatbot serves to answer your queries about your trip to the resort as well as offer dining and shopping recommendations. To begin, you need to click on “Get Started.” The chatbot will then provide you a few options to choose from as shown below.


The chatbot uses rich media to provide an immersive chat experience. It also anticipates follow-up questions by providing relevant information such as the addresses and operating hours of its attractions. You can also choose to be contacted by their customer service team by leaving a message or calling them through the chatbot application.

8. Gov.sg

The Gov.sg COVID-19 Info Bot can help you stay in touch with the latest government announcements and news about the COVID-19 pandemic. You can use it to keep yourself informed about the current situation and learn how to protect yourself and your loved ones from the virus. 

To begin communicating with the bot, simply select an option from the menu. It includes topics such as the latest news and updates about COVID, re-opening and safe distancing, travel advice and restrictions, masks, medical advice, help for businesses, and a lot more. 

Once you make a selection (for example, if you choose to learn about the latest information on COVID-19), the bot does a great job of displaying the latest news stories along with links to a number of useful resources to help you stay updated. 


The Gov.sg COVID-19 Info Bot is super responsive and does a great job of helping you find exactly what you’re looking for and more, with just a few clicks.

9. Ask Mindy

Ask Mindy is the chatbot for Singapore’s leading communications company M1. It can help you with any questions you might have about your account and keep you updated on the latest news and announcements about the company. At the onset, it displays some of the hottest topics that people are currently asking about. 

The bot is designed to understand natural language queries and apprehend what a user is looking for. Apart from listing the most popular questions, the chatbot also allows you to type your own questions. When you do so, it automatically displays some of the topics that closely match your search query as shown below. 

Once you’ve asked your question, the chatbot provides you the answer along with the option to search for other related queries. It also gives you the option to provide your feedback on the chat experience so that it can make improvements. 

10. Schroders GO Singapore

The Schroders GO Facebook Messenger chatbot makes it easy to retrieve financial information. You can ask about any funds for sale in Singapore and the bot will provide you with the information you’re looking for. To begin, all you need to do is click on “Get Started.” It will then ask you for your access code to proceed further. 


Apart from offering a lookup service for users to access any fund-related information, the bot also offers interactive training materials for the company’s intermediary partners. 

11. Resorts World Sentosa

The Resorts World Sentosa chatbot serves as a virtual assistant who can address any queries you might have about their hotels, dining, membership, or attractions. At the very onset, it does a great job of setting expectations about its capabilities so that users can have the best experience. It asks you to type in a single question at a time, in complete sentences and even shares an example. It also lists the topics from which you can choose your questions. 


Once you choose a topic or type in your question, it displays the most relevant answer along with links to pages where you can find more information. It also asks for your feedback about the experience so that they can improve it further. 

12. Hmlet

The Hmlet chatbot, built by the team here at Brew Interactive, provides the information you need to find yourself a new home easily. At the onset, it introduces itself and asks you a few questions to understand your preferences and interests. 

Depending on the option you select, the chatbot responds appropriately to help and assist you with the information you are looking for. Even if you are just browsing, it allows you to learn more about their service or stay updated about their latest happenings. 

On the other hand, if you’re trying to book a home, it will ask you how long you wish to stay, what type of home you’re looking for (shared or private), your budget, and your location preferences. It will then ask you for your contact information so that it can send you the best listings matching your needs. 

13. Miyuki

Miyuki is the Facebook Messenger chatbot for Mitsubishi Motors Singapore that can answer any questions related to car models, prices, car showroom locations, offers, and book a test drive. It can also provide car model recommendations based on your preferences. 

Once you’ve specified your preference, it displays its recommendations along with an option to view its brochure, price list, other models, or book a test drive. 

The chatbot can also provide you with the address and locations of their showrooms, service centers, and body and paint centers. You could even subscribe to receive the latest news and updates about their events or roadshows. This chatbot is extremely user-friendly and an engaging conversationalist who can answer all your questions instantly.

14. Ask Leonard

Ask Leonard is a chatbot available on Facebook Messenger that helps you find the right gifts for your loved ones without having to spend too much time thinking about what to buy. It helps you find the right gift by understanding the interests, values, and personality of the person you want to buy the gift for. 

To begin, you need to click on “Get Started.” The chatbot then greets you and very politely tells you about its limitations (since it’s a young bot). It also tells you how to interact with it (answer in a single message) and how to restart the chat if needed.

Then it starts asking you about your relationship with the person you want to buy a gift for. It will also ask you about their gender, age, style preferences, and the occasion for which you’re buying a gift. It will then ask you to describe the person in less than 15 words related to their work, hobbies, interests etc. and finally it will ask you for a price range for the gift before sharing its suggestions. 

In case you aren’t quite satisfied, you can opt to participate in the most fun and interesting part of the chat experience - the personality test. Once you’ve taken this test, it’ll give you many more ideas for some great gifts. For each idea, AskLeonard will provide you with a nice description and a link to view and buy the item. You also have the option of suggesting gifts and reporting any issue so that they can improve the experience further.  

15. AskSmooSmoo

AskSmooSmoo is the chatbot for Singapore Management University’s Student Services Hub that provides answers to the most frequently asked questions about admissions, academics, student life, careers, exchange programs, finance, and administration. 

It starts off by greeting you and then explaining how it can help you. It then asks you a little about yourself by providing a few options to choose from and then directs you to relevant links where you can find more information about topics of interest. 

The chatbot is pretty fun to use and provides an option of starting over (top right-hand corner of the window) in case you get stuck. It does not, however, support text-based commands and is still a work in progress, so some of the links don’t redirect properly. 

16. M.A.R.V.I.E

M.A.R.V.I.E is the Facebook Messenger chatbot for Scoot airlines that’s available 24/7 to answer your queries. At the onset, it shares clear instructions on how to engage with the bot. It also informs you that you may leave a message for their support team in case M.A.R.V.I.E is unable to help you. 

To begin interacting with the chatbot, you need to click on “Get Started.” It then asks you what you are looking for and displays some menu options you can choose from. These are usually the most popular topics that people are currently enquiring about. 


Once you’ve made your selection, it will display some relevant information about the topic along with a number of sub-topics and the corresponding links to webpages where you can find more details. However, as of now, this chatbot cannot handle any text-based commands.

Have you come across any other interesting chatbots in Singapore? Feel free to let us know about them by sending an email to editor@brewinteractive

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